By now, you’ve heard about the massive breach at Epsilon on March 30.
First, I should tell you, this is no laughing matter. There’s lotsa bad here. Anybody guessing that a few email addresses are not a big deal should know that an enterprise marketing service provider like Epsilon probably got hacked by very determined and highly motivated professional spammers. These guys know the value of an email address, both a lousy one scraped from the web and a good one stolen from a provider to Fortune 100 companies.